What we do
"Within a short period, you can carry out research with reliable results. GROUP7 goes beyond just carrying out research. When the research was completed, we reflected jointly on the strategy. I see that as important because ultimately you want to make use of the results."

"A lot is involved when you want to start a new webshop. More and more issues keep coming up. We are really glad that we engaged the expertise of GROUP7. Thanks to them, the project went in precisely the right direction."

"I'm happy that despite the difficult times we still managed to find an effective way of being in touch with our customers. GROUP7 was a tremendous help in this and was the driving force behind organizing and implementing this digital acceleration. Not only have we fulfilled the mission but we did it together as a team."

"The insight into your customer's process helps you set the focus and deliver a targeted message. Where you would otherwise be doing things all over the place not knowing why, now you can make conscious choices for certain media with the right message."

INSIGHT, DIRECTION, ACTION!
Growing together
INSIGHT
WITHOUT THE RIGHT INSIGHT YOU DON'T KNOW WHERE TO START INTRODUCING CHANGE
A great strategy always begins with great insight. When GROUP7 sets to work on your challenges, we first work together with you to gather insights about your customers, their behaviour and needs. We analyse the customer journey and define the customer personas. Those are the ingredients that make up your strategy.
Curious about what insights we can help you with? You can find some of our services in this category below.

ONGOING PANEL RESEARCH
We are in direct contact with end users via our own research panels in the Netherlands & Belgium. That means you are, too! Gain insight about your customers within the hospitality, catering and fast service segments.
Persona
To enable you to better understand your customers, we work together to create customer personas based on data and studies. This helps you make progress with all your innovations and campaigns.
CUSTOMER JOURNEY
What are the steps your customer takes before making a purchase? And after that? With customer journey mapping, we identify opportunities to improve the customer journey in order to create the ideal customer experience.
Direction
SUCCESS LIES IN THE STRATEGY
A great strategy begins with sharp insight. Curious about how we can help you develop a successful strategy?
You can find some of our services in the Direction category below.

DEVELOPING A STRATEGY
What can we do to put your organisation in a unique position? How can we significantly improve your profitability? What adjustments do you need to make to achieve this? We work out the strategy together using a proven approach.
DIGITAL MARKETING
We understand the potential of digital marketing from A to Z. And lead generation is our speciality. We know exactly what you need to be able to do. And what tools you will need to do it.
Digital Organization
What specialist roles do you need in a modern commercial organisation? How do they work together with marketing and sales. GROUP7 designs your ideal digital organisation. And helps you implement it.
Action
DEEDS NOT WORDS
What’s the point of a strong strategy if you don’t implement it? We provide more than the levers for realisation. We don’t just leave the implementation to you. We are strong in modern, agile project management. One of our digital experts can also be added to your team for a while so that you make progress in your project. This is always tailored work that we would be glad to discuss with you.
You can find some of our services in the Action category below.

Marketing automation
A digital campaign without software means a lot of unnecessary manual work. We work with all the well-known marketing automation platforms. GROUP7 can help you build effective campaigns. Or we can teach you to get the most out of your expensive software.
Perfect store check
Almost all of your foodservice sales come from webshops. We assess your product presentation in the most important online shops. With a well-organised dashboard and advice for improvement.
E-commerce
GROUP7 is your partner for outstanding e-commerce services. We not only give you advice on how to achieve more results from your webshop, you can also rely on us for design or project management. We are well-versed in e-commerce.
Together we can shine!
How we can help you
Our tailor-made approach
Work with us, according to the approach that suits your situation.